Editor`s note: The golden rule is that the words of a law must be given the usual meaning at first glance. Another general rule is that if the wording of the law is clear, direct and unambiguous, the courts are obliged to respect it, regardless of the consequences. Even for the best agents, real estate is often a roller coaster ride. Customers do unexpected and crazy things. Offers that you thought were solid collapse at the last minute. People often behave illogically and frustratingly. In all of this, strive to maintain a positive attitude. “Don`t do what annoys others when others do it to you.” “I have what I call my rule of thumb. It goes like this: “Make the other 25% better than you expect. Rob ~ All we can do is be the best we can be. I think people really think that when they get up in the morning, they want to do the right thing, but sometimes they fall out of the car at 10 o`clock.
LOL The Code is an unusual gift of vision: the vision of those who dreamed that real estate could become a profession, the vision of those who believed that the search for the highest and best use of the land was the highest and best measure of professional responsibility, and the vision of those who recognized the private property of the country as indispensable to political democracy and a free and prosperous citizenship. Since the Code is a living document and real estate is a dynamic business and profession, the law never has to replace it. As long as the desire to better serve the public remains the fundamental concept of the Code, it must evolve and grow in importance and importance, in accordance with the law, but independently of it. . good exposure and reminder that even in stressful moments, we should not lose sight of this basic rule!! The golden rule is cited in the preamble to the Codex. There is no idea that cannot be applied incorrectly; no faith that cannot be exploited; no concept that cannot be abused; and not a principle that cannot be perverted. For this reason, the integrity of the Code and the value of its vision of the real estate industry ultimately depends on its use. What is the main feature of the initial code statements? They cannot be enforced, as can the various sections that make up the Code. This preview is just a culmination of the paths that can lead you to success, but anyone who incorporates all of these things into their real estate career is likely to be very successful. The above rules have been tried and tested by many investors who are smarter and more successful than me. Everyone knows the almost clichéd golden rule of real estate: location, location, location.
When modeling my future real estate investments, I pay particular attention to cash flow. So how do these agents fare by not spending a lot of money to promote themselves or generate leads? The answer is surprisingly obvious: they focus on building real, tangible, and legitimate relationships with every customer, and they provide incredible service to every buyer and seller. They make every customer an enthusiastic fan. For the specific language, please see the full code here. The problem with promises and rules and the like: they are largely symbolic and many people greet them with their lips and yet do not follow them. THE WCC is a personal thing. You certainly accept it! Thanks for the pep post. The rule is really golden. It certainly works for me to practice the “golden rule” over everyone else at all times – your clients, other agents, other agents` clients and the general public. Always treat everyone the way you want to be treated. Make your enemy your friend. Many people in the real estate industry think, for some reason, that representing their clients` interests forces them to behave in contradictory ways.
The creators and holders of the Code have recognized that to remain relevant and useful, the Code must be much more than just a set of rules for conducting real estate transactions. To survive, the Code must be a criterion of excellence and at the same time represent a realistic standard of performance. It should be a guide to measuring professional performance while representing the farthest scope of professional pursuit. The code must remain constant without becoming absolute, it must be enforceable without being oppressive, and it must be meaningful without being dogmatic. I have so many thoughts, ideas and impulses for someone who is about to start a lifelong career in the real estate industry. Here are the biggest things that come to mind: Pat and Wayne ~3 great ideas for the golden rule! Thank you for sharing them will use. The tin rule makes me laugh! A good reputation is the greatest attribute, characteristic or asset that a real estate professional can possess. Always go the extra mile, not only to be honest, but to avoid any hints or appearances of inadequacy. Dave is President of Firepoint/Realvolve, a state-of-the-art customer relationship management (CRM) platform designed specifically for real estate agents. Dave began his career in real estate in 1996 as an agent. Dave wrote the book “REAL: A Path to Passion, Purpose and Profits in Real Estate” in 2013, which has since become a bestseller. The book incorporates Dave`s experience and the wisdom of other successful real estate leaders, such as the CEOs of Zillow, Trulia, Better Homes and Gardens, and many others.
Whether it`s a career in real estate or a career in another industry, your reputation is really all you have. In most states, agents act as trustees. In such situations, the interests of our clients outweigh our interests. Real estate is full of opportunities where you can increase your chances of earning income by looking away or not disclosing something or sharing a comment that could affect your client`s behavior or influence their final decision-making in some way. I was fortunate to enter the industry and be mentored by an experienced agent of this kind. She`s been in business for over 35 years now, and I haven`t seen her spend a penny on transportation in the last 15 years. And she doesn`t even understand what the lead gene means. And he has more customers than he can handle.
All of this is due to their extraordinary dedication to creating and maintaining relationships. To illustrate this in real life, my mentor has a previous client who referred us over 50 clients, almost all of whom are in the $400,000+ range (and some of them are in the $1M+ range). This “reference tree” now has three or four levels of depth and has produced over $500,000 in gross commission revenue – from ONE enthusiastic fan client! And it was built by nothing more than providing great service and focusing more on the relationship than on sales. In carrying out its first task, the Code deals with identifying improvements in professionalism to meet the changing needs of the public. In carrying out its other tasks, the Code deals with the refinement and practical application of legal principles to real estate transactions. Real estate is a profession. Dedicated professionals are committed to seeking the highest and best use of real estate. This requires maximum professional liability. For this commitment to be successful, REALTOR® must be dedicated to ethical conduct with all parties in every transaction. Three people I have to name specifically are Stefan Swanepoel (@Swanepoel), Marc Davison (@1000WattMarc) and Krisstina Wise (@KrisstinaWise). I learned so much from those three.
Just follow them and you`ll see. In addition, I suggest you follow Erik Qualman (@Equalman), who is not in the real estate industry but is one of the world`s leading authorities on social media. I firmly believe that the length of the perspective is really important. What I mean by that is that if you make decisions based on a short-term perspective, you may very well make different decisions than you have if you have a longer-term view of the situation. It goes hand in hand with my previous point to focus on the relationship rather than the transaction, but I`m going to risk redundancy just to get back to the point. The code is modeled on the ethical codes of medicine, engineering and law and establishes the golden rule: that a broker must do to others what he wants them to do to him. The primary motivation for the Code is to ensure that consumers are served by requiring real estate agents to work together in a way that promotes the interests of consumers. As a consumer who has worked with many service professionals, doctors, lawyers, CPAs and real estate agents, I can tell you that it is important to simply do what they tell you. Extremely important. So many people today are guilty of promising too much and delivering too little that it has become almost “the norm” and culturally acceptable. That is a bad thing.
Be professional in all things at all times. Lead by example and strive to uplift the people around you with your total commitment to excellence. .